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  • The Top 20 SEO Tools for 2024

    ultimate list of seo tools for 2023

    An In-Depth Look at the Top SEO Tools for 2024 with Links, Overview, Price, How its Used and Pros & Cons

    What is SEO and why should I care?

    Search Engine Optimization (SEO) is the process of increasing the visibility and quantity of website traffic through organic search engine results. It involves using a combination of keywords, content marketing, link building, and other techniques to help make your site more visible to search engines.
    SEO tools are a great resource for digital marketing agencies as they provide valuable insight into how your site can be optimized for better search engine rankings. In this article, we will take an in-depth look at the 50 best SEO tools to grow your website’s traffic.

    We had 4 new tools make the top 20 in 2024.

    The new tools on the list are:

    Please Review US


    Local Call Generator
    : By enhancing the efficiency of Google’s LSA (Local Service Ads), this Pay-Per-Call Lead Generation service helps to ensure sustained ad visibility and performance over time. Not only do they set up, optimize, and maintain LSA accounts, they also provide an answering service to prevent missing any of those ever important phone calls.

    Use Viral: With a focus on social media growth, this service helps enhance follower count and engagement across several platforms. They emphasize custom growth strategies tailored to individual goals and target audiences.

    Search Atlas: Featuring a suite of over 40 tools, Search Atlas is quickly making a name for themselves among those who choose to automate SEO processes. Their newest component can assist in content creation, schema creation, and optimizing Google Business Profiles.

    Categories of SEO Tools

    Keyword Research Tools: These tools help to identify keywords and phrases related to a website or product that can be used to optimize content for search engine visibility. 

    On-Page Optimization Tools: Either as a standalone product or a plugin, these tools help to ensure pages are optimized for maximum visibility in search results. They can analyze page titles, meta descriptions, headings, internal links and other elements of a page. 

    Backlink Analysis Tools: These tools allow you to see who is linking to your website and measure the quality of those backlinks in order to improve your SEO. 

    Rank Tracking Tools: This software helps track where websites rank on various search engines for specific keywords and phrases over time, allowing marketers to make adjustments as needed in order to increase visibility and click-through rates. 

    Link Building Tools: These tools are used for identifying potential link partners, monitoring existing link relationships, creating new link opportunities, and tracking the success of one’s link building efforts over time. 

    Web Analytics Tools: This type of software helps analyze web traffic data in order to better understand user behavior on various websites and platforms in order to make informed decisions about marketing strategies and content optimization efforts. 

    Competitor Analysis Tools: This type of tool helps compare the performance of one’s own website against competing websites in terms of keyword rankings, backlinks, engagement metrics like bounce rate or average session duration etc., helping inform strategy decisions related to staying ahead of the competition online. 

    Technical SEO Auditing Tools: These are used for automated analysis of technical aspects of a website like page speed, indexability issues with certain sections or pages etc., which can have an impact on SEO performance if not addressed properly. 

    Content Optimization/Creation Tools: These types of tools help optimize existing content or create new content specifically tailored towards improving SEO performance by targeting specific keywords that people are searching for online

    Top SEO Tools in 2024

    1. SEMrush (https://www.semrush.com/)
    2. SERPed (https://serped.net/)
    3. Local Falcon (https://localfalcon.com)
    4. Ahrefs (https://ahrefs.com/)
    5. Moz (https://moz.com/)
    6. Screaming Frog (https://www.screamingfrog.co.uk/)
    7. Google Search Console (https://search.google.com/search-console)
    8. KWFinder (https://kwfinder.com/)
    9. SEOquake (https://www.seoquake.com/)
    10. Please Review Us (https://please-review-us.com)
    11. Yoast SEO (https://yoast.com/)
    12. Surfer SEO (https://surferseo.com/)
    13. SEO Spider (https://www.seobility.net/en/seospider/)
    14. Search Atlas (https://searchatlas.com/)
    15. Check My Links (https://chrome.google.com/webstore/detail/check-my-links/ojkcdipcgfaekbeaelaapakgnjflfglf)
    16. Bing Webmaster Tools (https://www.bing.com/toolbox/webmaster)
    17. Rank Ranger (https://www.rankranger.com/)
    18. BuzzSumo (https://buzzsumo.com/)
    19. Majestic (https://majestic.com/)
    20. GTmetrix (https://gtmetrix.com/)
    21. Use Viral (https://useviral.com)
    22. SEOptimer (https://www.seoptimer.com/)
    23. DeepCrawl (https://www.deepcrawl.com/)
    24. Accuranker (https://accuranker.com/)
    25. SEOptimize (https://seoptimize.com/)
    26. Ahrefs Site Audit (https://ahrefs.com/site-audit)
    27. SERPWoo (https://serpwoo.com/)
    28. SpyFu (https://www.spyfu.com/)
    29. Moz Local (https://moz.com/products/local)
    30. Link Miner (https://www.linkminer.com/)
    31. Raven Tools (https://raventools.com/)
    32. Authoritas (https://www.authoritas.com/)
    33. SEO Monitor (https://www.seomonitor.com/)
    34. SEOlytics (https://www.seolytics.com/)
    35. AuthorityLabs (https://authoritylabs.com/)
    36. SEOprofiler (https://www.seoprofiler.com/)
    37. LinkResearchTools (https://www.linkresearchtools.com/)
    38. BrightEdge (https://www.brightedge.com/)
    39. StatusCake (https://www.statuscake.com/)
    40. Advanced Web Ranking (https://www.advancedwebranking.com/)
    41. SEOmax (https://www.seomax.com/)
    42. SEObility (https://www.seobility.net/)
    43. WooRank (https://www.woorank.com/)
    44. SEOclerk (https://www.seoclerk.com/)
    45. SEO Site Checkup (https://www.seositecheckup.com/)
    46. SEO Hero Ninja (https://www.seoheroninja.com/)
    47. SEO Book (https://tools.seobook.com/)
    48. SEOlytics (https://www.seolytics.com/)
    49. SEO PowerSuite (https://www.link-assistant.com/seo-powersuite/)
    50. WebCEO (https://www.webceo.com/)
    51. SEO Site Checkup (https://www.seositecheckup.com/)
    52. SEOprofiler (https://www.seoprofiler.com/)
    53. Ranktracker (https://www.ranktracker.com)
    54. Free SEO Audit (https://freeseoaudit.com)

    SEMrush

    SEMrush is a powerful SEO tool used by marketers and business owners to help improve their online visibility. The tool provides users with insights into how search engines rank their website, as well as tools to optimize their content for better visibility. It also provides data on competitors’ websites so users can better understand the competitive landscape.

    Features & Benefits of SEMrush

    SEMrush offers a range of features and benefits, including keyword research, site audits, backlink analysis, competitive analysis, content optimization tools, and more. It also offers marketing analytics that provide insights into website performance, organic traffic growth, ad campaigns performance and more. All the data collected by SEMrush can be used to create targeted campaigns or strategies for improving your website’s ranking in search engine results pages (SERPs). 

    How to Use SEMrush

    Using SEMrush is fairly straightforward. After signing up for an account, users can add their own website or select from multiple competitors’ websites to analyze. Once you have chosen which websites you would like to analyze you will have access to all the features mentioned above such as keyword research or site audit tools. You can use this data for refining your own website’s content and strategy or use it for monitoring changes in the competitive landscape. 

    Cost of SEMrush

    SEMrush offers several pricing plans depending on what features you need: Pro Plan ($99/month), Guru Plan ($199/month) and Business Plan ($399/month). A free trial is available with limited features. 

    Pros & Cons of SEMrush

    The main pros of using SEMrush include its comprehensive set of SEO tools and analytics; user-friendly interface; intuitive dashboard; ability to track competitor activity; reporting capabilities; automated SEO audits; affordability; and excellent customer support services. The main cons are that it lacks certain advanced features such as split testing and multi-variant analysis; some reports can take a while to generate; and there are no white-label options available yet.


    SERPed

    serped

    SERPed is an all-in-one SEO tool that provides users with the ability to track, analyze, and improve their website’s rankings on search engines. It offers a suite of tools for keyword research, analytics, competitor analysis and more. The goal of SERPed is to help users get more traffic from organic search results and increase their visibility online.

    Features & Benefits of SERPed

    SERPed’s features include keyword research, ranking tracking, backlink analysis, competitors analysis, content creation tools and much more. Keyword research includes tracking keywords across multiple sources such as Google Suggestions or Yahoo Search Ads. Ranking tracking allows you to see how your pages rank in the search engine results pages (SERPs). Backlink analysis helps you determine which sites are linking back to your website and what anchor text they’re using. Competitor analysis enables you to compare yourself against other websites in the same niche or industry. Content creation tools allow you to create high quality content for your webpages. 

    How to Use SERPed

    To use SERPed first sign up for an account on the official website and create a project for your website or blog. Select the type of project (ranking tracker, keyword research etc.) that you want to work on and enter the relevant data into the appropriate fields. Once done click “start project” and wait while SERPed processes your request and provides you with detailed reports tailored specifically for your website/blog’s SEO needs. 

    Cost of SERPed

    The cost of using SERped depends on which package you opt for; there are 3 packages available – starter ($19/month), pro ($49/month) and agency ($99/month). Each package has different features included so it’s important to check which features are included in each before making a decision as to which one best suits your needs. 

    Pros & Cons of SERPed

    Pros: Easy-to-use interface; comprehensive set of features; affordable pricing plans; great customer service; capable of handling multiple projects at once. 

    Cons: Presets cannot be modified; limited customization options; lack of some advanced SEO features such as automated link building campaigns or A/B testing capabilities; no mobile app available yet


    Local Falcon

    localfalcon

    Local Falcon is an SEO tool designed to help businesses maximize their local search visibility. It provides a comprehensive suite of features that enable users to monitor, track, and optimize their local presence on search engine results pages (SERPs). It helps users identify opportunities for growth, analyze their competition in the SERPs, and quickly implement changes to improve their local rankings.

    Features & Benefits of Local Falcon

    Local Falcon offers a variety of features and benefits including: 

    – Keyword research and analysis to identify the best keywords for your business 

    – Local listing optimization to ensure your business information is listed correctly across multiple platforms 

    – Competitor tracking and comparison tools so you can keep an eye on how your competitors are doing 

    – Analytics reports that provide insights into website performance, traffic sources, and user engagement 

    – Automated alerts that notify you when there are changes in your ranking or visibility on SERPs.  

    How is Local Falcon Used? 

    Local Falcon provides a user-friendly dashboard interface where users can add keywords, monitor competitor listings, review analytics reports, modify local listings, create automated alerts, and more. The tool also offers an intuitive drag-and-drop feature which allows users to easily customize their report layout. Additionally, the platform includes expert advice from Local Falcon’s team of SEO professionals who can offer personalized guidance and support with account setup and optimization. 

    Cost of Local Falcon

    The cost of using Local Falcon varies depending on the plan chosen. There is a free plan available as well as three monthly subscription plans ranging from $49-$149/month. All plans include unlimited keyword monitoring and competitor tracking as well as access to all features of the platform such as reporting analytics and automated alerts. 

    Pros & Cons of Local Falcon

    Pros: Easy-to-use dashboard interface; Drag & drop feature for customizing reports; Expert advice from SEO professionals; Affordable pricing options; Comprehensive suite of features including keyword research & optimization tools. 

    Cons: Limited integration with third party apps/tools; Some advanced features may require additional setup/configuration time; Free plan does not include some key features such as competitor tracking & automated alerts.


    Ahrefs

    Ahrefs is a powerful SEO tool and analytics suite that helps businesses analyze their website performance, improve their organic search rankings, and monitor the competition. Ahrefs’ suite of tools includes keyword research, site audits, backlink analysis and tracking, content marketing insights, rank tracking, social media monitoring, competitor analysis, and more.

    Features & Benefits of Ahrefs

    Ahrefs provides users with a comprehensive set of tools for researching keywords, auditing sites for optimization opportunities, analyzing competitors’ websites to uncover weaknesses or outrank them in SERPs (search engine results pages), as well as analyzing link profiles to determine which backlinks are likely to help or hurt a website’s ranking. Additionally, Ahrefs allows users to track their site’s performance over time with its Rank Tracker feature. The Site Audit tool can help identify technical issues that may be hurting search engine visibility while Content Explorer makes it easy to discover the most popular content related to any topic or keyword. 

    How is Ahrefs Used:

    Ahrefs can be used by SEO professionals and marketers to optimize their websites for higher rankings in SERPs as well as gain insight into what works best for competitors in terms of SEO strategies. The tool also provides useful data such as keyword difficulty scores and estimated click-through rates from organic searches so users can make informed decisions about what keywords they should target in order to drive more traffic from search engines. Additionally, Ahrefs’ Site Audit feature identifies technical issues that may be impacting a website’s ranking ability. 

    Cost of Ahrefs

    Ahrefs offers three plans that range from $99/month (Lite plan) up to $999/month (Agency plan). All plans include access to all of the features mentioned above plus additional benefits such as priority support and advanced data export options. The Lite plan allows up 10 projects with 500 crawled URLs per project while the Agency plan allows unlimited projects with unlimited crawled URLs per project. 

    Pros & Cons of Ahrefs

    The biggest advantage of using Ahrefs is its comprehensive set of features and benefits which include everything needed for successful SEO campaigns. It also has an intuitive user interface which makes it easy for novice users who are just starting out with SEO or experienced professionals looking for advanced insights into competitor strategies. However one of the drawbacks is that it can be expensive compared to other similar tools on the market. Additionally some people have reported occasional issues with certain features not working properly or slow loading times when using certain data sets on larger websites but these issues seem few and far between overall.


    Moz

    Overview: Moz is a comprehensive SEO tool that helps marketers, business owners, and SEO professionals monitor, maintain, and improve their website’s organic search engine performance. It offers a suite of tools that help users understand the complexities of search engine optimization (SEO) and provides actionable insights to improve visibility and rankings.

    Features & Benefits of Moz

    Moz offers a range of features to help users optimize their websites for better search engine rankings. These features include keyword research tools, link building tools, content analysis tools, crawl diagnostics tools, rank tracking software, backlink analysis tools as well as social media monitoring capabilities. Additionally, it also provides detailed reporting so users can track progress over time. The benefits of Moz include improved visibility in search engines like Google, higher rankings on SERPs (Search Engine Result Pages), increased website traffic and leads from organic sources as well as improved brand recognition online.

    How is Moz Used:

    The primary purpose of Moz is to help optimize websites for better visibility in search engines by providing insights into various aspects of SEO such as keyword research, link building strategies, content optimization and other best practices. Users can use the various features provided by Moz to monitor their website’s performance on SERPs and gain insights into how they can further improve their website’s ranking through data-driven decisions.

    Cost of Moz:

    Moz has two pricing plans – Pro ($99/month) and Enterprise ($599/month). Both come with unlimited access to all of its features including keyword research tools, link building tools, content analysis tools etc., but the Enterprise plan adds advanced functionality such as custom reporting capabilities and priority support services. 

    Pros & Cons of Moz:

    Pros include an easy-to-use interface with an intuitive dashboard; comprehensive set of features; helpful tutorials for beginners; detailed reporting capabilities; cost saving options for smaller businesses; additional services like free SEO audits available upon request; access to expert advice from SEO professionals via webinars or live chat sessions. Cons include a steep learning curve for novice users; lack of automation features which might be necessary for larger businesses with multiple websites or complex SEO needs; some features are only available with the Enterprise plan which may be expensive for small businesses or individual users.


    Screaming Frog

    Screaming Frog is an SEO tool that crawls websites’ URLs, allowing users to analyze the onsite elements of their webpages. It collects data such as page titles, meta descriptions, and images, and allows users to audit technical issues like broken links and redirects. Screaming Frog works across all major search engines, including Google, Bing, and Yahoo.

    Features & Benefits of Screaming Frog

    Screaming Frog has many features designed to help with SEO tasks such as crawling websites for broken links and analyzing page speed. It also provides detailed reports on website performance that are easy to understand. The tool can be used to monitor changes in website structure or content over time. Additionally, it can identify opportunities for SEO improvement and detect issues such as duplicate content or slow loading pages. 

    How is Screaming Frog Used:

    Screaming Frog is used by SEO professionals as well as website owners who want to ensure their website meets best practices for search engine optimization (SEO). It is particularly useful for larger websites with multiple pages because it allows users to crawl through thousands of URLs quickly and easily identify any potential problems. The tool can also be used to analyze competitor’s websites in order to gain insight into their strategies. 

    Cost of Screaming Frog

    The basic version of Screaming Frog is free but has limited functionality. The paid version starts at $149 per year for up to 500 URLs per crawl which can then be upgraded for larger sites for up to 50 million URLs per crawl with a yearly fee of $1,499. 

    Pros & Cons of Screaming Frog

    Pros: Screaming Frog provides powerful tools that make it easier for users to audit complex websites quickly and accurately; it offers detailed reports which makes it easy to identify issues; its cost-effective pricing makes it accessible even on a budget; its user-friendly interface makes the tool easy to use even without prior experience; its features allow users to compare their own website against competitors’. 

    Cons: Its limited functionality in the free version may not be suitable for some projects; its user interface may be confusing or difficult for beginners; the cost of the paid version may not be feasible if you only need a one-time analysis; its crawler limit may not work well with very large websites; the results depend greatly on how much data you need from your crawl which can take significant time depending on size of your website.


    Google Search Console

    Google Search Console is an SEO tool that helps website owners monitor, maintain and troubleshoot their presence in Google search results. The tool provides insights into how visitors find and interact with a website, helping to optimize visibility and performance. It also helps users identify opportunities to improve the site’s appearance in search results, as well as address any technical issues that may be preventing the site from being indexed correctly by Google.

    Features & Benefits of Google Search Console

    Google Search Console has a variety of features for monitoring and managing a website’s performance in search engine results pages (SERPs), including: 

    • Monitoring impressions, clicks and other metrics related to organic search traffic 

    • Analyzing which queries are driving people to your website 

    • Identifying opportunities for optimization 

    • Troubleshooting indexing issues 

    • Generating sitemaps to help ensure complete coverage of your content in SERPs 

    • Submitting URLs for indexing in SERPs 

    Overall, these features help you understand how visitors find your website, what they do once they land on it and how you can improve its position in SERP rankings.  

    How is Google Search Console Used:

    Once you have created an account with Google Search Console, you can use it to track the performance of your website on SERPs over time. You can view data such as impressions (how many times your URL has been seen), clicks (how many times someone clicked on your URL) and average click-through rate (the percentage of people who saw your URL in SERPs who clicked on it). You can also view data about specific queries or topics that are generating traffic for your page, allowing you to optimize content around those topics accordingly. Additionally, the tool allows you to identify any technical errors which may be preventing pages from appearing properly in SERPs so that these issues can be addressed quickly. Lastly, it provides reports that allow you to compare different versions of a page so that you can see which version performs best organically within SERPs. 

    Cost of Google Search Console

    There is no cost associated with using Google Search Console; however there may be costs associated with implementing any changes or optimizations suggested by the tool based on its analysis of the website’s performance within SERPS.  

    Pros & Cons of Google Search Console

     The main pros of using this tool include its ability to provide detailed insights into how visitors find and interact with a website; identify opportunities for optimization; troubleshoot indexing issues; generate sitemaps; submit URLs for indexing; compare different versions of pages; and track overall performance over time within SERPS – all at no cost! Some potential cons include the amount of time needed to analyze data provided by the tool – particularly if there are multiple websites being managed – as well as having adequate knowledge/understanding of web analytics tools and techniques needed to fully utilize all aspects of the platform’s capabilities effectively.


    KWFinder

    KWFinder is an SEO tool designed to help users find long-tail keywords and analyze their competition. It provides users with keyword suggestions, search analytics, SERP analysis, and more. The tool can be used to optimize webpages for better organic rankings on search engines such as Google and Bing.

    Features & Benefits:

     KWFinder’s features include keyword research, backlink analysis, competitor analysis, SERP analysis, and more. It offers a range of benefits including the ability to discover valuable long-tail keywords with low competition; gain insights into your competitors’ strategies; identify potential link building opportunities; track your rankings over time; and more.

    How is KWFinder Used: 

    KWFinder can be used for a variety of tasks related to SEO. It can be used to conduct keyword research for content optimization, track rankings over time, uncover competitor data and strategies, analyze SERP results for chosen keywords, measure backlink strength of competing websites, and more. 

    Cost of KWFinder

    KWFinder offers a free version that includes basic features such as five daily searches and 500 keyword suggestions per search query. Paid plans start at $29/month for unlimited searches and up to 10 tracked websites in the Rank Tracker feature. 

    Pros & Cons of KWFinder

     Some advantages of using KWFinder include the ability to easily find long-tail keywords with low competition; access insightful competitor data; view SERP results quickly; get accurate ranking updates in the Rank Tracker feature; use advanced filters when conducting searches; access detailed reports on metrics such as CPC or Adwords difficulty level; etc. One disadvantage might be that it does not offer any automated tools like other SEO tools do (such as automated link building).


    SEO Quake

    SEOquake is an SEO tool developed by SEMrush, a leading internet marketing suite. This tool helps webmasters and digital marketers analyze the health of their websites by providing detailed information about their rankings, visibility, and performance. It also provides insights into backlinks, keywords, and social media metrics.

    Features & Benefits of SEO Quake

    SEOquake offers a wide range of features that allow users to easily monitor and analyze their website’s performance. These include: keyword density analysis, page rank analysis, internal and external link analysis, domain comparison tools, backlink reports, SERP overlay feature that shows sites ranking for specific keywords in Google search engine result pages (SERPs), traffic trends analysis based on Google Trends data, and competitor research tools. Additionally, SEOquake has an intuitive user interface with easy-to-use features like customizable SEO audit reports that can be exported to PDF or Excel documents for further analysis.

    How is SEO Quake Used: 

    SEOquake can be used in many ways to help improve website performance. Users can use it to identify potential issues with their websites such as duplicate content or low keyword density; they can also use it to compare their site’s performance with competitors’ sites; identify what keywords are driving organic search traffic; track changes in keyword rankings over time; analyze backlinks; and discover new opportunities for improving website visibility in SERPs through targeted keyword optimization. 

    Cost of SEO Quake

    SEOquake is available as part of the SEMrush Suite which starts at $99/month for the Pro Plan but does not include all the features mentioned above. For complete access to all its features including unlimited searches and reports you need the Guru plan which costs $199/month or the Business plan which costs $399/month if you want additional features like white label reporting options and API access for integration with other applications. There is also a 7-day free trial available for those who want to try out the software before committing to a subscription plan. 

    Pros & Cons of SEO Quake

    The main pros of using SEOquake are its comprehensive set of features tailored towards digital marketers who need detailed website analysis; its intuitive user interface; its ability to provide data in real time; its ability to export data into multiple formats (PDFs or Excel); its competitive pricing plans compared with similar products on the market; and finally its support team offering helpful tutorials on how best use each feature within the software package. The main cons are that some features are only available if you upgrade your subscription plan which could add up over time; there is no mobile version available yet so it needs to be accessed from desktop computers only; some users may find it slightly overwhelming due to all the data points presented at once which could be confusing when first starting out using this tool.


    Please Review Us (new for 2024)

    Overview: Please Review Us is an automated system for getting more Facebook and Google Reviews.

     Please Review Us automates the review process, with the help of artificial intelligence, from beginning to end.

    By now, everyone knows that positive Google and Facebook reviews are great for business. Unfortunately, most professionals are too busy to send multiple requests to their past customers and follow up each review with a response. Now you can get more reviews with Please Review Us! Please Review Us sends out a series of text messages compounded by multiple emails over a six week period to ensure that your client posts a review.

    We leverage the power of AI to automate a response to every review in a similar tone of which it is written. We use PRU our AI Bot to stop the campaign as soon as they leave a review.
    Lastly, we display all of your reviews prominently on your website for social proof.

    You will never have to worry about how to ask for a review again.

    How is Please Review Us Used?: 

    Simply enter a first name, phone number and email address and Please Review Us will send out multiple text messages and emails asking for a review. Once a review has been achieved, the AI will respond to the review in your voice. Lastly, any 4 star reviews and higher will automatically be posted to your social media profiles.  

    Cost of Please Review Us

    The pricing for Please Review Us starts at $97/month and goes up. The system provides the same functionality at any price you only pay for more review requests. So you can get the full functionality of Please Review Us for under $100/month if you are a Realtor or other business that deals with less than 25 closed customers per month.

    Pros & Cons of Please Review Us

    The main advantage of using Please Review Us is it is super easy and really does automate the entire process of acquiring reviews. The cons is that it is slightly more than the least expensive of its kind but less expensive of the most popular such as Birdeye. Please Review Us seems to have hit the sweet spot in pricing and functionality.


    Yoast SEO

    Yoast SEO is a WordPress plugin designed to help optimize websites for search engine optimization. It provides an intuitive interface and a variety of features that make it easy to improve your website’s SEO performance. Yoast SEO can be used with any WordPress website, regardless of the theme or plugins being used.

    Features & Benefits of Yoast

    Yoast SEO offers a wide range of features that are designed to improve your website’s rankings in search engines. These features include: XML sitemaps, keyword optimization, internal linking suggestions, content analysis, meta description support, and readability checks. Additionally, Yoast SEO also offers advanced functionality such as setting canonical URLs and implementing social media tags. All of these features are aimed at helping you improve your website’s visibility and ranking on major search engines like Google, Bing and Yahoo.

    How is Yoast Used: 

    Using Yoast SEO is relatively straightforward. After installing the plugin on your WordPress website, you can begin by entering your target keywords into the plugin’s settings page. From there, you can use the content analysis feature to see how well each piece of content meets the criteria set by Google for good quality content (such as including appropriate keywords). You can then adjust your content accordingly in order to ensure that it will rank better when people search for those specific keywords. Additionally, Yoast also provides helpful advice on things like improving page titles and meta descriptions in order to increase click-through rates from SERPs (Search Engine Results Pages). 

    Cost of Yoast

    Yoast offers both a free version and premium version of their plugin called Yoast SEO Premium which starts at $89 per year for one site license. The premium version includes additional features such as redirect manager support, multiple focus keyword support, advanced insights about how well your posts are optimized for search engines and more comprehensive support options than the free version provides.  

    Pros & Cons of Yoast

    The Pros of using Yoast SEO include its ease-of-use in comparison to other more complex tools out there; its comprehensive suite of features; ability to use with any type of WordPress site; regular updates; affordable pricing schemes; great customer service; and its ability to help optimize websites quickly without needing extensive technical knowledge or coding skills. If you work in real estate SEO, Yoast includes schema for “real estate listings” that you can easily apply.

    The Cons include potential conflicts with other plugins due to its large size; lack of real-time analytics (only available in Premium); some users have reported slow loading times when using the plugin; and it does not address all aspects of Search Engine Optimization(SEO) – only certain areas such as keyword optimization & internal linking structure within posts/pages etc.


    Surfer SEO

    Surfer SEO is an SEO tool that helps website owners, marketers, and content creators to improve their search engine optimization. It provides insights into the keywords and content used by your competitors to help you optimize your own website for maximum visibility in organic search results. This platform also offers a range of features such as keyword research, competitive analysis, on-page optimization, content recommendations, and more.

    Features & Benefits of Surfer SEO

    Surfer SEO’s main feature is its Content Editor which allows users to customize their content for optimal ranking performance. It has a built-in versioning system that allows users to make changes to their content without overwriting existing versions. The tool also provides keyword research capabilities and allows users to track keyword rankings over time. Additionally, it offers an On-Page Optimization feature which shows users how they can improve the structure of their website pages for better visibility in organic searches. Other features include competitor analysis; this shows you what other websites are doing well so you can apply similar tactics on your own site.

    How is Surfer SEO Used: 

    Surfer SEO is easy to use and can be accessed through either the web application or via API integrations with other tools. After signing up for the service, you will be able to access all of the features including Content Editor, Keyword Research Tool, On-Page Optimization Tool and Competitor Analysis tool. You can start by analyzing your competitors’ websites using these tools and then make changes to your own website accordingly for improved visibility in organic search results.

    Cost of Surfer SEO: 

    Surfer SEO offers both free and paid plans depending on how much you need from the toolset. The free plan includes limited access to the main features such as competitor analysis and basic keyword research while the paid plans offer full access with more advanced features such as content optimization recommendations and automatic updates on SERP changes. Prices start at $49/month for monthly plans or $39/month if billed annually upfront (equivalent of $468). There are also custom enterprise plans available depending on your needs. 

    Pros & Cons of Surfer SEO: 

    Pros: Easy-to-use interface; great range of features; detailed competitor analysis; helpful real-time updates on SERP changes; accurate keyword research capabilities; affordable pricing options. 

    Cons: Some features may not be available in some regions; limited ability when it comes to tracking local SERPs rankings; no support for backlinking strategies or link building activities.


    SEO Spider

    SEO Spider is a web crawling tool from Seobility. It is designed to crawl websites and analyze them in order to improve the visibility of their content on search engines. The software offers a range of features, including live previews of crawled pages, detailed reports, and a keyword analysis tool. The software is available for Windows, MacOS, Linux, and Android devices.

    Features & Benefits of SEO Spider: 

    The SEO Spider crawls websites to identify potential issues that can affect the search engine rankings of a website’s content. This comprehensive web crawler can scan up to 10 million pages per hour and supports over 30 languages. After scanning, it will produce detailed reports which include things like page titles, meta descriptions, headings, redirects and more. Additionally the SEO Spider provides a keyword analysis tool which helps you identify relevant keywords to target when optimizing your website’s content for search engine ranking purposes. 

    How is SEO Spider Used: 

    To use SEO Spider you first have to install it on your computer or mobile device. Once installed you can start crawling websites by simply entering the URL into the program. You can customize your crawl settings such as depth level and maximum number of URLs scanned before generating the report with results for further analysis. After running the crawl you will be able to see all identified issues in one place along with some tips how to fix them in order to improve your website’s ranking on search engines like Google or Bing . 

    Cost of SEO Spider: 

    The SEO Spider has two different versions – Free and Pro – depending on your needs and budget constraints. The Pro version offers advanced features such as unlimited crawls per month, deeper scans up to 10 million pages/hour and full access to all reports including keyword density analysis as well export options (CSV & HTML). Pricing starts at $69/month which includes 5 projects with each having 500 URLs limit per crawl while larger plans are available starting at $199/month with unlimited projects & URLs scanned per project/crawl. 

    Pros & Cons of SEO Spider

    Pros: The SEO Spider software is accurate and reliable providing detailed reports with actionable insights that help optimize website performance on search engines quickly and effectively; it also has an easy-to-use user interface making it accessible even for non-technical users; finally its pricing plans allow for scalability so users can choose what best fits their budget needs without compromising quality or functionality.  

    Cons: Since its launch in 2017 there have been some complaints about bugs within the software which were addressed by developers quickly but still remain an issue; additionally since its focus is mainly on technical SEO optimization other functions like link building remain neglected; finally due to its complexity using this tool may require additional training or guidance from professionals.


    SEO Analyzer

    SEO Analyzer is a free tool provided by Webpage FX that helps website owners and marketers analyze the SEO performance of their website. It scans all pages on a website for potential SEO issues, including keyword rankings, tags, link structure, content optimization, and more. 

    Features & Benefits of SEO Analyze

    SEO Analyzer provides an extensive suite of features to help users maximize their search engine rankings. Users can enter any URL into the tool to get an instant analysis of its SEO performance. The tool then generates a detailed report outlining various metrics such as page titles and descriptions, keyword usage, HTML code optimization, page speed and other technical elements. Additionally, it provides suggestions for improving each element in order to ensure optimal search engine ranking results. 

    How is SEO Analyze Used

    In order to use the SEO Analyzer tool from Webpage FX, users simply need to input the URL into the designated field on the homepage of webpagfx.com/tools/seo-analyzer/. Once entered into the system, it will generate an initial report containing valuable data about that particular page’s performance from an SEO perspective and offer actionable advice on how to improve it further. 

    Cost of SEO Analyzer:

     The service is completely free for anyone using it online through Webpage FX’s homepage or via their Chrome Extension plugin (which includes access to additional advanced features). 

    Pros & Cons of SEO Analyzer:

     The main advantage offered by this tool is that it’s completely free while also providing extremely useful information with regards to optimizing your site’s search engine rankings. On the downside however users aren’t able to delve too deep into certain aspects as they would with some paid tools – but considering its price point you do get what you pay for in terms of features!


    Check My Links

    Check My Links is a Chrome extension designed to help webmasters, content marketers, and SEO professionals identify broken links on their sites. It scans the HTML of any page you’re viewing in Chrome and quickly lists all the links it finds. The tool enables users to check individual URLs for accuracy and fix them if necessary.

    Features & Benefits of Check My Links:

    • Quickly identify broken links on any page 

    • Scan an entire website for broken links 

    • Easily export list of all checked links 

    • Highlighted good/bad link status in the status bar 

    • Filter out unwanted link types (like images) from results 

    • Automatically open bad links in new tabs so they can be fixed or removed quickly. 

    • Check My Links also serves as an SEO tool, allowing users to check anchor text and nofollow attributes associated with each link.  

    How is Check My Links Used: 

    Check My Links is simple to use; simply install the extension from the Chrome Webstore and then navigate to any web page you would like to check for broken links. Once activated, clicking on the icon will bring up a list of all found links along with their status—good or bad—and other information such as anchor text, nofollow attributes etc. You can then open any bad link in a new tab so you can fix them easily or remove them if necessary.  

    Cost of Check My Links: 

    Check My Links is free to use but there are paid plans available that offer additional features such as unlimited checks per month and priority support. Prices start at $20/month for individuals or $99/month for businesses.  

    Pros & Cons of Check My Links: 

    Pros- Easy to use; Free version available; Accurate results; Good customer support; Offers additional features with paid plans

    Cons- Can’t export data from free version; No Mac OSX version available.


    Bing Webmaster Tools

    Bing Webmaster Tools is a free SEO tool offered by Microsoft that allows webmasters to gain insight into the performance of their websites in the search engine results pages (SERPs). It provides detailed reports on various aspects of website search engine optimization and visibility, including keyword research, backlink analysis, website health monitoring, and more.

    Features & Benefits of Bing Webmaster Tools: 

    Bing Webmaster Tools offers a wide range of features for optimizing websites for better SERP results. These include keyword research tools to help find relevant keywords for content optimization; backlink analysis to check the number of links pointing to a website; site crawl which helps identify any technical issues or errors that may be affecting performance; real-time indexing notifications so webmasters can stay up-to-date on changes made by Google’s algorithm; and URL submission through Bing’s API. The tool also offers insights into how users interact with websites such as click-through rate (CTR) data from organic searches. 

    How is Bing Webmaster Tools Used:

     The main purpose of using Bing Webmaster Tools is to increase visibility in the SERPs by optimizing content for keywords and resolving technical issues identified by the tool’s analyses. For example, identifying popular topics related to a business’s industry can help inform decisions about what type of content should be created and published. Additionally, fixing any errors identified during website crawl can improve page loading speed which will make it easier for visitors to navigate around the website. 

    Cost of Bing Webmaster Tools

     Bing Webmaster Tools is completely free and does not require payment or subscription fees in order to use it. 

    Pros & Cons of Bing Webmaster Tools: 

    One major benefit of using this tool is its affordability since it comes at no cost other than time invested in understanding how it works and utilizing its features effectively. However, some users may find that there are limited options available compared with other paid tools like SEMrush or Ahrefs that provide more comprehensive data about search engine rankings and competitor analysis.


    Rank Ranger

    Rank Ranger is a comprehensive SEO tool designed to help businesses, website owners, and search engine optimization professionals monitor and optimize their online presence. Rank Ranger provides users with data-driven insights into the performance of their websites across different search engines. It offers tools for keyword research, competitor analysis, link building & monitoring, site audit & optimization, on-page ranking factors tracking, SERP analysis & more. Rank Ranger also offers a suite of reporting capabilities to provide actionable insights that can be used to improve website rankings and visibility among customers.

    Features & Benefits of Rank Ranger: 

    • Keyword research – Rank Ranger helps users identify profitable keywords by offering suggestions based on Google AdWords Keyword Planner data. The tool also tracks keyword rankings for all major search engines in real time and allows users to compare how their keywords perform relative to competitors’. 

    • Competitor Analysis – Rank Ranger gives users an in-depth view of the competition’s activities including backlinks profiles and keyword rankings. This feature can be used to identify opportunities or threats when optimizing content or targeting specific markets. 

    • Link Building/Monitoring – Rank Ranger monitors incoming links from other websites and evaluates each one based on various criteria such as domain authority or PageRank score in order to determine its value for SEO purposes. Users can also use this feature to track the progress of their own link building campaigns over time. 

    • Site Audit/Optimization – With this feature, users are able to analyze their website structure and contents against best practices while identifying potential areas of improvement or errors that may affect SEO performance adversely. 

    • SERP Analysis – The SERP Analysis feature allows users to gain insight into how their pages are ranked by different search engines according to specific keywords or phrases entered by them into the system. This feature is useful for tracking changes in page ranking positions over time as well as understanding how competitors’ pages rank better than theirs within the same searches. 

    • Reporting – Rank Rangers provides easily customizable reports which are available in both PDF and HTML formats so they can be sent directly via email or shared via URL link with colleagues or clients if necessary.. Reports include detailed information about website performance including traffic trends, organic click through rates (CTR), backlink profile analysis etc., making it easy for anyone who needs fast access to essential SEO data without having to manually compile it themselves from multiple sources

     How is Rank Ranger Used:  

    Rank Ranger is primarily intended for use by digital marketing professionals who need comprehensive insights into how well a website performs across different platforms in terms of organic search results (SEO). The tool helps these professionals measure a website’s overall performance as well as track changes over time using customizable reports that can be generated quickly from within the platform itself without any manual effort being required from them apart from setting up initial parameters like target market/keywords etc., before initiating any automatic processes within the platform itself.

     Additionally, non-marketing personnel who need quick accesses analytics related information pertaining specifically towards online presence can also benefit greatly from using this application since it automates most parts of the process allowing anyone with basic knowledge of internet technologies understand what’s going on behind closed curtains of web development industry at large

     Cost of Rank Ranger

    Rank Rangers has multiple pricing plans ranging from free trial version with limited features up till $99 per month depending upon user requirements & budget limits accordingly , there’s even custom plan option available where user pays only for services he actually uses instead of paying fixed amount every month regardless .

    Pros & Cons of Rank Ranger: 

    Pros – Comprehensive suite of features; Easy setup process; Customizable reports; Real-time updates; Affordable price points; Ability to create custom plans tailored towards individual needs .  

    Cons – Limited support options; Lackluster design interface compared to some other similar applications.


    BuzzSumo

    BuzzSumo is an SEO tool that provides content analysis and insights for businesses to help them gain visibility and reach their target audience. It helps businesses uncover the most popular topics, trends, influencers, and content related to any topic or niche. 

    Features & Benefits of BuzzSumo:

     BuzzSumo allows users to quickly identify the top-performing content in a given industry or niche. It allows users to track competitors’ activities by monitoring their content performance over time. Additionally, BuzzSumo’s Influencer Search feature enables users to locate relevant influencers within a specific industry or demographic on social media networks such as Twitter and Instagram. This feature allows businesses to connect with potential customers through influencer marketing campaigns. 

    How is this tool Used: Users can use BuzzSumo’s search bar to enter keywords related to their business or industry. The tool will then generate results such as the most shared articles, trending topics, most influential authors in the field, and more. With this information, businesses can craft content strategies that align with their target audience’s interests and optimize their own content for maximum visibility. 

    Cost of BuzzSumo

     Buzzsumo offers several pricing plans depending on user needs ranging from $99-$499 per month for individual accounts and $999 – $4999 per month for corporate accounts. 

    Pros & Cons of BuzzSumo:

     Pros of using Buzzsumo include its comprehensive features such as analyzing competitor activities and finding suitable influencers; its intuitive interface; its ability to generate detailed reports; its affordability compared with other SEO tools; and its great customer service team that responds promptly when needed. 

    Cons of using Buzzsumo include its limited export capabilities; some features are not available on lower-priced plans; it may take longer than expected for results of searches conducted by keyword; there have been occasional issues where search results were inaccurate due to changes in Twitter’s algorithm which led it not being able to display the correct data; finally there have also been some complaints regarding bugs found while using certain features of the platform but these have since been addressed by the company’s development team so they should no longer be an issue now.


    Majestic

    Majestic is an SEO tool that helps to monitor, analyze, and improve the performance of websites. It includes a suite of features for tracking search engine results pages (SERP) rankings and analyzing backlinks. Majestic also provides access to large datasets of indexed webpages and websites to help users identify potential problems with their sites or campaigns.

    Features & Benefits of Majestic:

     Majestic offers a range of features and benefits for SEO professionals and website owners, including: 

    • Backlink analysis – Majestic allows users to check the number, quality, and type of backlinks pointing towards their site 

    • Rankings monitoring – Users can track changes in SERP rankings for their own or competitor’s websites 

    • Indexed data – Access to large datasets of indexed webpages can help identify areas where content needs improving or link building opportunities  

    • Reporting tools – Automatically generated reports provide insights into website performance over time 

    • Crawler tools – Users can crawl entire domains or subdomains to find links that need attention 

    How is Majestic Used: 

    To use the Majestic tool effectively, users must first create an account with their valid email address. They then have access to various features depending on their subscription plan. For example, they can use the backlink analysis feature by entering a domain name in the search bar. This will generate a list of all external links pointing towards that domain. The Rankings Monitor feature allows them to track changes in SERP positions over time using keywords entered into a search bar. Additionally, they can crawl entire domains or subdomains using the crawler tool which will uncover any hidden links within those domains/subdomains. Finally, reporting tools allow users to automatically generate reports based on data from past searches which can be used as actionable insights into how their website is performing over time. 

    Cost of Majestic:

     Majestic offers three subscription plans; Lite (free), Pro ($49/month) and API ($99/month). Each plan offers various features depending on usage requirements; Lite being most basic while API providing access to more advanced options such as crawling full domains/subdomains etc.  

    Pros & Cons:

    Pros include access to large datasets of indexed webpages which makes it easy for users to identify potential problems with their site or campaigns quickly; ability to track SERP rankings over time; crawler tools uncovering any hidden links within specified domains/subdomains; automated reporting tools providing detailed insights into website performance etc.. Cons include limited capabilities on free version (Lite); costlier than some other SEO tools available in market; lack of support for international markets outside US etc..


    GTMetrix

    GTmetrix is an SEO tool designed to help web developers, marketers, and site owners optimize their websites for search engine optimization (SEO). It provides performance reports of a website’s loading speed and provides actionable recommendations on how to improve the website’s overall performance. GTmetrix also allows users to track their website’s performance over time.

    Features & Benefits of GTMetrix:

    GTmetrix provides detailed performance reports that provide insights into the speed, structure, and content of a website. The report includes page load times, total page size, total number of requests, waterfall analysis which shows how long each element takes to load on the page, PageSpeed score which evaluates the overall optimization of a webpage and YSlow score which evaluates the user experience. GTmetrix also offers advanced features such as video capture so users can see what their visitors are experiencing when they visit their site. Additionally it offers options for monitoring changes in performance over time with monthly or daily checks and creating custom tests tailored to specific pages or settings. 

    How is GTMetrixUsed: 

    GTmetrix is used by web developers, marketers and site owners who want to optimize their websites for better SEO rankings. Users can use it to identify areas where improvements should be made in order to increase page loading speeds and reduce visitor abandonment rate due to slow loading times. They can also use it track progress overtime and compare results between different versions of a website or across multiple sites at once. 

    Cost of GTMetrix

    GTmetrix offers both free plans as well as paid plans that range from $9-$99/month depending on usage needs such as additional testing locations or API access etc..  

    Pros & Cons of GTMetrix:

    Pros: Detailed analysis; Video Capture feature; Advanced testing options; Ability to compare results between different versions of a website or across multiple sites at once; Free trial available with option to upgrade later if needed 

    Cons: Reports cannot be customized; Limited support options; No mobile app

  • How Much Does #SEO Cost?

    How Much Does #SEO Cost?

    How Much Should SEO Cost?

    Everyone has either gotten the phone call or e-mail from someone offering affordable SEO services starting at $99 per month!  Are these real?  Can they really get your website on “Page One Of Google” like they said?

    What Is SEO?

    #SEO stands for Search Engine Optimization.  #SEO is having your website rank for specific keywords that your potential customer may be putting into Google.  That sounds easy right?  Keep in mind, there are ONLY ten places on Page One Of Google for any particular set of keywords. The next time you go to Google and type in a search… pay attention to the number of results.  Why?  Well, that will show you the number of pages that are trying to rank for the term you just put in.  If I put in the search term “real estate SEO” you will see that we have one million six hundred thousands results.  How easy do you think it is to be the “first ten”?  Well what about page two you ask…

    The old joke is “where do you hide a dead body?  Page two of Google”

    SEO Takes Work

    This article will not cover what needs to be done to rank your website on page one of Google… there are millions of search results telling you how to do that– if you don’t believe me, just Google it!  To give some explanation of the work involved in ranking a website — here is a Guide to real estate SEO.  Real estate SEO is generally much more challenging than most verticals because of the immense amount of competition.

    What we will go into is: Real SEO takes time!  There is a ton of work involved including On-Page SEO, which is setting up your website properly including:

    • H1, H2, H3 Headers
    • Meta Title
    • Meta Description
    • Keyword Density (even if its simply double checking for keyword stuffing)
    • URL Structure
    • Internal Links

    And that is just scraping the surface.  Once the on-page SEO is done, then someone needs to write some high quality, original content.  That’s right, every page of your site needs to be custom written and not written by Chat GPT.  Once all of that NEW copy is written, then someone is going to syndicate that content on social media.  That is not just posting the new blog on your personal Facebook page, but somehow figuring out how to have it shared, liked, tweeted, retweeted, upvoted and everything else that shows its a quality piece of content.

    The ultimate list of SEO tools for 2023

    SEO Takes Time

    Anyone claiming that they will have you on page one of Google instantly (or even within a month) is either lying to you…or simply running an Google Adwords campaign. It takes months, sometimes even years, to properly rank a site.
    SEO Search engine optimization

    How Much Should SEO Cost?

    Now that we have somewhat of an understanding of the work involved in SEOing a website.  Understanding the work, time and ability that SEO takes, now we can look at the affordability of real SEO.  Different SEO agencies provide different levels of SEO with different pricing models.

    SEO Pricing is based on a variety of factors:

    • How much work needs to be done to your existing website
    • The number of monthly searches for your keywords you want to rank for
    • How competitive the search is
    • How strong the competition for the search results are
    • Domain age and existing domain metrics for your existing website
    • The going Cost Per Click paid for Adwords for those keywords

    Once again, we are just scraping the surface.  Needless to say, its easier to rank a website that wants to be found for “Dog Walking in Granbury Tx” than it is for “New York Real Estate”.  One search term will have very few searches and very few competing websites. The other search term has thousands of monthly searches and millions of websites fighting to be on page one of Google.

     NO ONE can guarantee page one placement on Google for a pre-determined price

    Real Esate SEO

    Is SEO Affordable?

    Affordable SEO is a matter of value.  Any digital marketing service, such as search engine optimization, should provide a return on investment.  The amount of ROI dictates its affordability.  Most businesses are perfectly fine in spending any amount of money, if it provides a consistent return on investment.  At the same time, it doesn’t matter how little you spend (yea, we are talking about you $199 per month SEO guru) if you don’t acquire any new business or generate any new revenue.
    SEO - Search Engine Optimization

    How Do I Know If My SEO Price Is Affordable?

    There are many ways to qualify value in SEO services.  Whether your long term business goals are brand recognition, product awareness or bottom line sales, there are may was to measure success.  One common way is to compare your SEO Quote to what it would cost to run Google Ads (which ultimately gets you on page one of Google). This is not an direct comparison for a variety of reasons.  Some basic reasons are:

    • When you stop paying the ads go away instantly
    • Some people skip ALL ads and go to the first “organic search result”

    Comparing your SEO Spend to the Google Adwords equivalent costs is a quick way to get an idea if your SEO is Affordable.

    When you get a quote for ongoing SEO services, it should include some of the main keywords the SEO company anticipates you ranking for.  It should also include the average CPC or Cost Per Click needed to pay for an ad on Google. Simply multiply the number of searches by the Cost Per Click.  Keep in mind when looking at comparing organic ranking to paid ads, don’t anticipate getting 100% of all of the clicks — but this process will give some relevance and assign a value for each search term.

    The only way you get 100% of the clicks is if you don’t have any ads and rank for all ten positions.

    The point here is that you can look at each key-phrase searched in Google and know how much  it would cost to show up (in the ads) each time that keyword is searched.  Your SEO for those series of keywords has a direct relationship to the amount of the equivalent Google Adwords.

    Real SEO Can Be Affordable

    Depending on your specific business goals, SEO can be very affordable.  SEO has single handily created multi-million dollar, publicly traded companies.  Let’s look at real estate SEO, Zillow for instance…They would only be a funny name if they did not beat out everyone else in the extremely competitive world of online real estate.

    SEO is all about getting a return on investment.  It really doesn’t matter how much it costs.

    If every dollar you spend makes you a dollar fifty — spend 100 million!!

  • My List of Must Have WordPress Plugins

    My List of Must Have WordPress Plugins

    Just updated for !

    Upon reviewing our list, we are still BIG fans of all of the below plugins.  We did made an update to the Visual Composer review below.  In addition, we have added a couple to the bottom of the list.

    Seems like everyone and their brother has a favorite list of “Must Have” WordPress plugins. For anyone that builds a lot of websites on the WordPress platform, you find that you use many of the same plugins over and over and over time, cant live without them.  We do quite a bit of real estate SEO and website design, so some of these plugins are SEO related.

    Check Your Sites SEO

    Read our article on the definitive list of SEO tools 

    Must Have WordPress Plugins

    One Feed Supercharger – One Feed Supercharger is an awesome plugin, built by the SEO gurus over at Network Empire, that maximizes the use of RSS feeds. Anyone with a website wants their site to be found by the major search engines and using RSS feeds can be very valuable. WordPress does automatically create an RSS feed for you, but One Feed provides some super cool features.

    • First, you can create an unlimited number of RSS feeds containing a variety of information.
    • All of the feeds created in One Feed include all of the photos for each blog
    • You can pull other RSS feeds into One Feed and create a master feed
    • You can pull random “old” articles or have a “sticky” post included in any feed

    I use One Feed Supercharger on every site I manage. Here is a video showing how powerful it is.

    Yoast SEO – Yoast SEO is one of the most popular SEO plugins on the market and for good reason. It provides a plethora of SEO tools absolutely free. Not only can you easily adjust your meta title and description, but Yoast SEO provides site analysis, XML sitemap configuration, the ability to edit your robot.txt and .htaccess files all coupled with an easy to use interface. They also provide many paid options for specific purposes.

    Formidable Forms – Yep, you guessed it, Formidable Forms is a forms plugin. I used to use Contact Form 7 quite regularly, but after finding Formidable, I haven’t looked back. I have opted for the paid version since I use some of the more advanced features, but the free version is powerful and easy enough for most people.

    Visual Composer – Visual Composer is a page builder that lets you build out an entire website without coding. It comes with many visually appealing features that can be easily incorporated into just about any website. It has both a front end and a back end editor which lets you see the final product as you are building it.

    They provide a variety of add-ons for Visual Composer, I personally use the “Ultimate Ad-ons for Visual Composer” as it includes many premium elements like Icon, Info Box, Interactive Banner, Flip Box and a lot more. One downfall is that Visual Composer can slow down your website load times if you go crazy with it, so be careful.

    UPDATED VC Review 8 – although we still really like Visual Composer (Now renamed to WP Bakery) – our testing has found that the site speed gets seriously reduced when using too many modules within WP Bakery.  We strongly recommend only activating the modules that you end up using — and deactivating all the others,

    Social Media Feather – Social Media Feather easily adds social media share and follow icons to any WordPress website. Although that in itself is not very unique, it does so with a small footprint and doesn’t slow your website down. It has a ton of options such as choosing your sharing prefix and postfix, customize-able icon sizes and placements and interfaces with just about every platform.

    Revolution Slider – If you want an endless level of customization for your slider, Revolution Slider is your best bet. There are other solid slider programs out there, but I have found that Revolution Slider simply has all of the options I am looking for. Rumor has it that they had some security issues some time back but that is all resolved now.

    AMP & Glue OR Facebook Instant Articles & Google AMP Pages by PageFrog– Im still in the early stages of testing these out — so I thought I would mention them all. With Google having a push for AMP pages (Accelerated Mobile Pages) if you have any interest in ranking your site, you will want to implement AMP pages/posts on your site. One option is to use BOTH AMP and Glue for Yoast SEO. These two plugins work together to create AMP pages for all of your blog posts automatically. Needless to say, you will need to be using Yoast SEO to take this route. One of the downfalls of this combo set is that it only creates AMP pages for your blog posts and not your pages. They say the pages support is in the works. The other option is Facebook Instant Articles & Google AMP Pages by PageFrog – I have found this little gem and seem to like it quite a bit. It gives a preview of the AMP page and even supports Instant Articles for Facebook.

    New Additions

    A plugin that has apparently been around for a while, but we never found — but now cant live without is…

    Auto Terms of Service and Privacy Policy – This free little gem lets you automatically build out two, very needed pages on every website…the Privacy and Terms of Condition pages.  These pages should exist and they should have the proper legal Mumbo Jumbo.  This little plugin creates short codes that let you pop the two critical pages in just about anywhere.

    Although this little plugin is not necessarily a Must Have — for what we do over here in building and marketing real estate broker websites, we have found this plugin indispensable.  That is the RSS Includes Pages plugin.  You can download it FOR FREE — straight from the WP repository.  It does exactly what it says it does — it adds ALL of your pages on your WordPress site into the RSS feed (which usually only has posts).

    Enjoy!

  • Why You Need a Real Estate Website

    Why You Need a Real Estate Website

    Having an online presence is critical for any business, and real estate is no exception. Real estate professionals need a website to establish credibility, generate leads, provide valuable resources and information, and enhance communication and customer service.

    In this article, we’ll explore the benefits of having a website as a real estate professional, the key features of the best real estate websites, and how to create and maintain a website. We’ll also discuss why having a website is particularly important when starting a real estate brokerage.

    Benefits of having a website

    Establishing credibility and building trust

    In today’s digital age, potential clients are likely to research real estate agents online before deciding to work with them. A website can help establish credibility and build trust with potential clients. 

    A well-designed website can showcase your experience, qualifications, and expertise in the real estate industry. Testimonials and reviews from satisfied clients can further establish your reputation as a reliable and trustworthy agent.

    Generating leads and increasing visibility

    A website can be an effective lead generation tool for real estate professionals. By optimizing your website for search engines and using digital marketing strategies, you can increase your online visibility. This will help to attract potential clients who are searching for properties or real estate services online.

    It can also serve as a platform for digital marketing campaigns, such as email marketing, social media marketing, and pay-per-click advertising. By driving traffic to your website, you can capture leads and convert them into clients. 

    Saving time and providing convenience for clients

    With a website, you can save yours and your clients time by providing convenient access to information and resources. For example, you can provide property listings, property search tools, and interactive maps and virtual tours on your website. 

    Clients can easily search for properties, view photos and videos, and even take virtual tours of properties from the comfort of their own homes.

    By providing these valuable resources and information on your website, you can also answer frequently asked questions and provide guidance to clients. This saves time and reduces the need for back-and-forth communication.

    Enhancing communication and customer service

    A website can enhance communication and customer service by providing multiple channels for clients to contact you. By including contact and inquiry forms on your website, clients can easily reach out to you with questions or to schedule showings. 

    You can also include your phone number, email address, and social media profiles, providing clients with a variety of ways to get in touch with you.

    Providing valuable resources and information

    A website can provide valuable resources and information for clients, such as market reports, real estate news and trends, and guides for buying and selling real estate. 

    By providing this information, you can position yourself as a knowledgeable and helpful resource for clients.

    Why You Need a Real Estate Website

    Key features of a real estate website

    Property listings

    One of the most important features of a real estate website is property listings. Property listings should be well-organized and easy to navigate. This will allow clients to search for properties based on their specific needs and preferences.

    Property search tools

    In addition to property listings, a website should include property search tools that allow clients to filter properties based on location, price, size, and other criteria. Property search tools should be user-friendly and provide accurate and up-to-date information.

    Interactive maps and virtual tours

    Interactive maps and virtual tours can provide clients with a more immersive and engaging experience when searching for properties. By using these tools, clients can view the layout and features of a property in a more detailed and realistic way.

    Contact and inquiry forms

    Contact and inquiry forms should be prominently displayed on a real estate website, allowing clients to easily contact agents and request information about properties. Forms should be easy to fill out and should ask for relevant information that can help agents better understand clients’ needs.

    Testimonials and reviews

    Testimonials and reviews from satisfied clients can help establish credibility and build trust with potential clients. Including these on your website can demonstrate your experience and expertise, and show that you have a history of successfully serving your clients.

    Blog or news section

    Having a blog or news section on your website can provide clients with valuable information and insights about the real estate industry. You can share your expertise and knowledge, and provide updates on the latest trends and developments in the market. 

    This can help position you as a thought leader in the industry, and demonstrate your dedication to keeping your clients informed and up-to-date.

    Why having a website is important when starting a real estate brokerage

    When starting a real estate brokerage, having a website is particularly important. A website can help establish your brand and reputation, attract potential clients, and provide valuable resources and information. By building a professional-looking website, you can position your brokerage as a trusted and reliable source for real estate services.

    A website can also help you compete with other brokerages in your market by providing a platform to showcase your expertise, listings, and services. 

    It can serve as a central hub for your marketing efforts, and provide a way for potential clients to learn more about your brokerage and the services you offer.

    Conclusion

    Having a website is essential for any real estate professional or brokerage. A website can help establish your brand and reputation, attract potential clients, and provide valuable resources and information. 

    By building a professional-looking website, optimizing it for search engines, and regularly adding new content and resources, you can position yourself as a trusted and reliable source for real estate services.

  • Top 5 Contractor Websites

    Top 5 Contractor Websites

    Contractors play a critical role in the construction industry. These professionals bring an additional layer of expertise to construction projects, offering services that general contractors and architecture firms may not be able to provide. 

    Any project that involves commercial renovations or new construction will require specific skill sets for subcontractors at some point during the process. While general contractors can manage smaller renovation tasks and design-build projects from start to finish, they won’t have the knowledge or experience to tackle specialty tasks like insulation, plumbing, carpentry, electrical wiring, and more. 

    When you’re looking for the right contract carpenters, plumbers, electricians, and other specialists for your next construction project, you’ll want to reach out to local businesses with established reputations as trustworthy partners. 

    Let’s take a look at some of the top 5 contracting websites in America today:

    1. Sunlight Contractors

    Sunlight Contractors has been serving the spray foam insulation and mold testing & remediation needs, fireproofing and renovations, as well as soundproofing needs, of homeowners and businesses throughout Louisiana for over 18 years.

    Sunlight Contractors is the most highly-rated spray foam contractor throughout Louisiana. They offer top-notch customer service and specialize across a range of services. They are licensed and insured in spray foam insulation, blown-in cellulose insulation, and fireproofing. 

    They also offer Mold/Moisture remediation services, Pier & Beam foundation repairs, residential roofing, asbestos removal, and commercial, residential, and dehumidification services. The licenses and certifications speak for themselves. Over 20 million square feet of spray foam have been sprayed on the field.

    spray foam insulation

    2. G & M Contracting Inc.

    G & M Contracting specializes in Residential construction, commercial construction, light demolition, flooring, roofing, remodels, and more. G & M Contracting Inc. is one of the top contracting companies in the US. 

    The Virginia-based business is licensed in all 50 states and has an A+ rating with the Better Business Bureau. They specialize in residential and commercial construction for new buildings, additions, and remodels. 

    G & M is a family-owned and operated business that was established in 1995.

    3. Inca Construction Services

    Inca Construction Services specialize in commercial construction, mechanical, plumbing, electrical, land development, and more Inca Construction Services is one of the top contracting companies in the US. 

    The firm was established in 1999 and has since grown to become one of the leading contractors in Florida and the Southeast. Inca specializes in commercial construction and land development projects. The company is licensed to work in all 50 states, making it a truly nationwide contractor. 

    With offices in Miami, Orlando, and Jacksonville, the company maintains a strong presence in the Southeast.

    4. STO Building Group

    The STO Building Group is committed to maintaining high standards of excellence in all of its projects. It deserves to be ranked as one of America’s top construction companies. 

    The company is based out of New York. It includes Structure Tone, Structure Tone Southwest, and Pavarini McGovern. LF Driscoll and Abbott Construction are also part of the group.

    They offer a complete range of services including site analysis, selection, new construction design, and infrastructure upgrading and modernization. With a staff of approximately 4000, you can be assured of high-quality services.

    construction

    5. DPR Construction

    DPR Construction is a flat, employee-owned company that operates under a shared leadership committee. This highly-performer construction management company specializes in complex, sustainable projects in life sciences, advanced technologies, commercial markets, and higher education. 

    The company’s work includes minor improvements and large-scale, new construction. DPR Construction is the country’s leader in building corporate offices for biopharmaceutical companies, complex and environmentally-friendly projects, as well as healthcare facilities. 

    The company was founded in Redwood City in 1990 and has approximately 10,000 employees. Their most notable work is the expansion of Phoenix’s mayo clinic and the construction of California’s Pixar Animation Studios.

    Conclusion

    Construction is a dynamic industry that requires specialized skill sets for each stage of the process. Contractors play an integral role in the success of construction projects, bringing their expertise to the table to help ensure that projects are completed on time and within budget. 

    Choosing the right contracting company is vital to the success of your next construction project. 

    Make sure to check thoroughly at websites, checking references, and reviews, before hiring the best partner for your next construction project.

  • Top Five Medical Websites

    Top Five Medical Websites

    There are over 1 billion health-related searches on Google every single day, according to a report. This was about 7% of all searches on the platform before, and no one will be surprised when the 2022 data massively surpasses this number. 

    After all, the internet is likely the first source to turn to with your health-related questions.

    Among the many amazing websites out there, here are 5 choices when it comes to finding reliable medical and health information online.

    Retreat At Sky Ridge

    A luxury rehab facility differs greatly from the institutional, hospital-like settings of traditional programs. Many of these centers embrace a holistic approach to recovery, emphasizing the whole person and allowing the patient comfort and support in all areas as he or she works toward sobriety.

    The ultimate goal: To offer treatment that is focused on recovery and adjusting to life after rehab in a way that will best suit their needs for comfort, privacy, and healing.

    A luxury rehab facility allows a person to receive treatment in the most comfortable setting. These inpatient centers often offer highly customized programs to meet the unique needs of each client. Some even allow the client to help design his or her own treatment program, which may include a variety of therapies, medications, and counseling.

    WebMD

    WebMD

    Health and medical information from the major league, WebMD is one of the most visited websites on health and wellbeing (WebMD is also the owner of Medscape, first on our list above).

    The site provides credible information through its articles and featured contents, however, for patients, its biggest assets are the databases on the site: the symptom and conditions checkers, its segments on drugs&supplements, health&wellness and family planner resources. 

    Physicians’ blogs on specific topics can really be helpful, and their community on their social media channels (like on their Facebook site) is a supportive network of patients and caregivers.

    Health.gov

    This English/Spanish site provides a resource on wellness and prevention for individuals and families. Health.gov is intended to be a reference point for U.S.-based healthcare practitioners to recommend to people to get information about prevention and wellbeing.

    The site is operated by the U.S. Department of Health and Human Services. It can be used for personalized preventive healthcare services recommendations – in the U.S., these results can be brought to the GP directly to discuss data with them. Its evidence-based health information is a great take-off point for healthy living.

    WeightWatchers

    WeightWatchers

    As one of the most popular commercial diet plans around the world, it is no surprise that the Weight Watchers website has made an appearance on this list. 

    According to web information company Alexa, users spend an average of eight minutes on the site with each visit, and unsurprisingly, it is most popular with women.

    Mayo Clinic

    One of the leading medical centers in the U.S., Mayo Clinic is focused on integrated patient care, education, and research. Their website provides detailed information about medical conditions and diseases – by browsing through its Disease & Conditions descriptions or by characterizing the illness in the Symptom Checker.

    One of the most interesting features here is the Tests and Procedures search where patients can search for the possible treatment procedures and be knowledgeable about what awaits them or their beloved ones. 

    Their articles are written based on the expertise of more than 3,300 physicians, scientists, and researchers from Mayo Clinic to empower patients through their shared research.

    It’s good to be informed

    It is worth verifying the reliability of any website that contains medical information. These quality features can be found:

    • Is the author of the article/website a doctor?
    • Are they following an editorial policy? If so, are patients or medical professionals able to oversee it?
    • Are there any guidelines regarding paid ads?
    • Are they able to provide clear contact information as well as an archive?
    • Does the mission and intention of the authors of this site have a clear description?